kerry oconnorinThe StartupZig, Then Zag: When to Use Design Thinking and When to Use Lean Startup ApproachRecently, a client asked me about the difference between the two methods. They are distinct, but they can (and should) be used in tandem.5 min read·Nov 30, 2020----
kerry oconnorinIDEO Stories6 Ways To Design A BusinessI asked my students during a class on Business Design at Stanford’s d.school how they might innovate on IKEA’s business. The engineers and…6 min read·Sep 2, 2014--5--5